AI Immersion · 4-Week Live Cohort

Finally, go deep with AI.

The accelerated AI program for mission-led professionals already using AI and ready to stop scratching the surface.

From thinking in tasks and tools to thinking in systems. We'll show you how to use AI in ways you never thought possible. Your questions, your gaps, your "how do I actually do this well" all answered. A hands on experience taught by a team who've been in your shoes.

By the end, you'll have built your own AI system (workflows, agents, context, tools) and have a framework to use to reimagine work.

ENROLLMENT CLOSES MAY 3
$955
$955 AUD · 4 AI Labs · 12-months of Learning
Next CohortMay 6 – June 3
FormatLive · Online
Time Commitment~3 hrs/week
Cohort SizeSmall & intentional
Save My Spot
4
Live AI Labs
15,000+
Trained by PLAI
4.9/5
Participant Rating
1yr
Learning Platform Access
This Is For You If…

You see the potential. You're ready to go further.

01 — STUCK AT THE SURFACE

You're using AI but you know there's more.

You've got prompts that work well enough. But every time you scroll through Linkedin posts or join a conference session on AI you realize there is a whole lot more. You're quietly worried you're falling behind (and honestly you probably are), but you're constantly busy and haven't prioritized learning. You need a deadline, a cohort to keep you accountable, and a team who can help you rapidly transform.

02 — GOING IT ALONE

You're figuring this out alone. And you know you shouldn't be.

You're the one-person fundraising team. The head of a small department. The only person in your org taking AI seriously. You're teaching yourself AI on top of everything else on your plate, and you want to do it properly. You need a room of peers doing the same work, a framework you can trust, and the confidence that what you're building is best practice for nonprofits and people like you.

03 — READY FOR MORE

You're great at your job. You want AI to match that depth.

You've spent 10, 20, 25 years getting good at your craft. You know fundraising, or campaigning, or leadership at a level no AI tool is going to replace. But you also know AI is the one place you haven't built that same excellence yet. You want to learn the difference between great and mediocre and push the boundaries of what's possible. You're ready to be challenged and want a team to support you who are leaders in the field.

What You'll Learn

The skills, the system, the new way of working.

By the end of the AI Immersion, you'll know:

  • How to think about AIthe mindset that separates the best AI users from the rest

  • What's actually possibleacross the full landscape of AI, beyond ChatGPT and the obvious tools

  • How to design AI for excellencecontext, structure, standards, the way the best builders set things up

  • How to build an AI systemyour own assistants, agents, workflows and connections, working together

  • How to choose the right toolsfor your work, your team, your mission, your context

  • How to use AI strategicallyacross your whole practice, not task by task

  • How to keep goingthe frameworks, the community, and the habits that keep you ahead as AI evolves

The Outcome

Most AI courses promise you productivity. We promise you something bigger.

You won't just do your work faster, you'll be doing work you couldn't do before. The strategy you never had time to nail. The projects sitting in the "too hard" basket. The sharper thinking, the bolder ideas, the hours back in your week. You'll walk away with your own AI system and the ability to think, create and lead with AI in ways that change what's possible in your work.

Live — straight from the chat during sessions
I am so impressed and inspired. Thank you
My brain feels like it is bubbling (this is a positive).
Call me an AI Influencer and Advocate after today's session. I am so loving this session
This is blowing my mind! My brain just broke!!
I am enjoying every bit of this training
thank you for taking away my fear!!
100% more excited. I learned more in this 90 mins then I have in the 3 years I've been playing with chatgpt
Top ten trainings in 30 working years. KUDOS
Oh my goodness. Sooooo many ideas. I cannot believe how this session has opened my mind to new ways of doing my 20 year job!
I am re-energised, this has me thinking in a different way about AI
I feel excited and thrilled! I wish I had this in high school instead of an electric typewriter.
What Shifts

Before and after the AI Immersion.

What's possible when your approach to AI fundamentally shifts.

Before

Where people get stuck

After

Where you can get to

Using AI to get the same tasks done faster
Designing systems that extend your reach in ways you couldn't before
Missing advanced capabilities — agents, connectors, and more
Building integrated, self-improving AI systems with advanced capabilities
Thinking in tasks instead of workflows and systems
Treating AI as a collaborative thinking partner that reflects your expertise
Following someone else's template for how to prompt
Building your own approach from the ground up — one that fits your role
Knowing about AI but not how to align it to strategic priorities
Using AI as strategic advantage — knowing where it fits, and where it doesn't
What You Walk Away With

Tangible systems. Real workflows.
A cohort of peers.

01

Your Personal AI System

Custom assistants, prompt library, agent team, and workflows designed around your specific role, sector, and way of thinking. Something you'll use every day and can work for you, your team and your org.

02

AI-First Framework

Mindset, methods, skills, tools — in that order. The tools will change every six months. The framework doesn't expire. You leave knowing how to evaluate whatever comes next.

03

A Cohort of Sector Peers

Program Directors, Comms Leads, Fundraising Directors, CEOs, M&E Specialists, Impact Officers. A private cohort community for peer exchange, accountability, and real feedback on what you're building.

04

12 Months of Learning

A year of access to THE PLAIground — a learning platform and community so you keep evolving as AI does. Unlimited AI Spark sessions, resources, micro-learning, and a place to share and build with peers across the sector.

The AI Immersion Experience

Welcome to the Lab.
Reimagining work with AI.

AI Lab 1
May 6

Play & Reimagine

A whole new way of thinking about AI. And your first "did I just do that?" moment.

We get hands on straight away, stretching you to build your first 'mini' AI agent in the very first session. You'll see what AI can actually do when it's designed well and feel the shift immediately: from thinking in tasks and tools, to thinking in systems and strategy.

You'll leave with
A completely different lens for AI and your first win in the bag.
AI Lab 2
May 13

Design

The most important step before you even touch the tools.

You'll focus on specific area of your work — a workflow, a task, a project that matters to you. We go deep on what excellence looks like for it, and what AI needs to deliver it. You'll learn what sets apart the best AI users from the rest and how to map what AI needs to know to do your work brilliantly — not generically.

You'll leave with
The full design for your own AI system — and a clear challenge to take into Week 3.
Project Week
May 18–22

Your AI Canvas

No lab this week. Time for you to put in the work.

This is the week it becomes yours. You take what you designed in Week 2 and start building out everything you need using PLAI's AI Canvas including mapping workflows, gathering knowledge/data and pulling together the context AI needs to work well. You'll bring this into the next week so that you're ready to build.

AI Lab 3
May 27

Build the System

This is where it all starts coming together.

You'll build out your AI system for your chosen challenge, workflow or use case. You'll learn the architecture, the connections and the advanced features most people don't know exist. You'll troubleshoot with the cohort. You'll refine what you built in Week 3.

You'll leave with
A working prototype of your AI system and the technical fluency to keep extending it.
AI Lab 4
June 3

Apply & Scale

This is just the beginning.

The final lab is about what happens next. How to actually use your system every day. How to keep building as your work evolves. How to apply what you've learned to new challenges, new tools, new teams. You'll share what you've built, celebrate what this cohort has done together and create your action plan for integration.

You'll leave with
A 90-day action plan, a working AI system, a peer community of mission-led practitioners, and 12 months of The PLAIground.
After Your Five Weeks

Twelve months of The PLAIground.

The thing most AI programs don't give you: ongoing support. A year of unlimited live AI Spark sessions. Always-updated resources. Micro-learning. A community of mission-led practitioners figuring this out alongside you. The place you keep building and learning long after the Immersion ends.

Every AI Immersion cohort graduates into The PLAIground.

The PLAIground community and resources platform preview
Your Hosts

Nonprofit roots. AI specialists.

The PLAI team — Stephen, Esther, Kaz, Jason, and Amber
Kaz McGrath, Founder & CEO of PLAI
Kaz McGrath
Founder & CEO
Stephen Silveira, COO at PLAI
Stephen Silveira
COO

Led by Kaz McGrath, Stephen Silveira, and the PLAI team.

25+ years inside the nonprofit sector

We started PLAI because we kept watching brilliant people in brilliant organizations get handed AI tools by trainers who'd never done the kind of work those people do every day.

Our team has run the campaigns, written the grants, sat in the board meetings. When we teach AI, every example comes from that world — because when you're applying AI to a safeguarding process or a funding application, the person in the room needs to understand what those things are.

We've trained 15,000+ nonprofit professionals. Our sessions are rated 4.9 out of 5. And we're advisors to UNDP and the World Economic Forum.

We're called PLAI — pronounced "play" — for a reason. We teach through games, build labs, hands-on work, and juicy conversations.

What's Included

Everything you need to rapidly accelerate AI fluency.

You'll see immediate results in your work, walk away with frameworks to apply to your team and org, and have a year long program of follow up sessions and community support.

01
4 live, hands-on AI Labs — two hours each, active experimentation, not slides and talking heads
02
PLAI's complete framework — mindset, methods, skills, and tools in the order that makes them stick
03
A private cohort community for peer exchange, accountability, and feedback on what you're building
04
All session recordings and a complete resource library — yours to keep
05
Your own working personal AI system — prompts, tools, context, the lot.
06
12 months of AI Spark access — monthly sessions so you keep evolving as AI does
From Cohort Participants

How people describe learning with PLAI.

The program was unlike anything I had previously experienced. It significantly expanded opportunities for our members and enhanced the overall impact of our organisation's work.
Eloco Issa
CEO, Nuru Association
exactly the reset I needed… practical, empowering and grounded in how work actually happens. I'd wholeheartedly recommend this to anyone wanting to build confidence and capability to use AI in a thoughtful, intentional way.
Laura Hawkesford
Co-Director, The Partnership Collective
A rare mix of bold challenge and deep care. I left not just with leadership tools, but with a new way of seeing myself and my role.
Phil Jackson
Climate Safe Campaigner
They taught me how to fish. And given me a rod, bait, and a map to the best fishing holes.
Peter Metsopoulos
Arcadia Strategy Group
From day one I realised this was different. It was going to challenge me, welcome me, and support me. The right language, frameworks, tools and mindset for a different way of being and doing.
Brad Phillips
Fundraising & Digital Engagement Specialist
A wonderful restructuring experience for my work and personal life. I think about the key lessons almost every day. I've been becoming a better, more effective person and professional. This reminded me: we grow better when we work together in community.
Darshana Joshi
Echoing Green Fellow
Before You Decide

Frequently Asked Questions.

01Will I be able to keep up? I'm not particularly technical.+
The best AI users aren't technical — they're people who know their work deeply. We designed this for people like you: smart, experienced, curious. We don't assume any tech background. The skills we build on — design thinking, iteration, creative problem-solving — are things you already use. Some of our most impressive builds come from people who said "I'm not technical at all" on day one.
02I've bought online courses before and never finished them.+
Fair. This is a live cohort, not a content library. You're on a schedule with real people. Every week there's a session to show up to, a peer group who'll notice if you don't, and something you're building. That structure is why participants finish.
03How much time does this take each week?+
2 hours live. Most people spend another hour or two between sessions. Around 3 hours a week. We designed this to be worth your time, not consume it.
04I'm already using AI. Is this too basic for me?+
Probably not. Most people who join are already using AI in some form — they just know they're not getting what they should be. The Immersion goes well beyond the basics: custom assistants, agents, advanced workflows, design methodology. Week 2 is usually where experienced users have their biggest "I had no idea" moment.
05Is this the right time to invest in AI — with everything else going on?+
We hear this a lot. The framework you'll learn doesn't expire when the tools change — it's about how you think, not which buttons you press. The three hours a week you invest now saves you many more over the next year. And doing it alongside a cohort of sector peers is genuinely different from learning alone.
06What if I miss a session?+
Everything is recorded and shared within 24 hours. The live experience — the energy, the experimentation, the conversations — doesn't translate perfectly to a recording though. Protect the time if you can.
07What happens after the program ends?+
12 months of AI Spark access — monthly sessions to keep you current as AI keeps moving. Your cohort network stays active. You're not on your own after week four.
08Can my organization send multiple people?+
We'd encourage it. When two or three people go through together, the momentum inside the organization is dramatically higher. Email team@weareplai.com and we'll sort out team pricing.
Ready When You Are

Accelerate your AI fluency. Build your own AI system. Learn the framework that works.

Questions first? Email us at team@weareplai.com